Digital Marketing Rx
Marketing is not a "one-size-fits-all" - this is the idea behind Digital Marketing Rx. Depending on your industry, different types of marketing campaigns may be more beneficial than others. For instance, as a REALTOR, social media marketing is a huge part of my overall marketing campaign - I use many different branded templates on a weekly basis to keep my audience up to date. However, someone like a landscaper may not need many graphics. Their biggest advertising asset is their happy customers and completed jobs.
Additionally, needs can change based on how much you’d like to do yourself. I’ve worked with clients that prefer to hand over the reins completely as marketing is not their jam or use me as a creative partner helping their vision come to life. If you are ready to get started, check out some of my favorite coaching topics below. If you don't know where to begin, book a FREE 30-minute consultation with me here to get your custom marketing Rx.
Social Media Basics
Where to even begin...
My quarterly Social Media Basics coaching program is the perfect choice for those new to social media marketing or those who want to brush up on their skills. Together we will learn what platforms are out there, their audiences, and the type of content each platform supports. We'll explore popular social media platforms such as Facebook, Instagram, Twitter, LinkedIn, Pinterest, and TikTok.
Choosing the right platform for your business is crucial to the success of your social media marketing strategy. With my Social Media Basics coaching program, I'll help you understand the differences between various social media platforms and their respective audiences. Together, we'll identify which platforms are the best fit for your business based on your target audience, business goals, and type of content.
By choosing the right platform, you can reach your target audience more effectively, build brand awareness, and increase engagement with your followers. With my expert guidance, you'll learn how to make informed decisions about which platforms to focus on and how to tailor your content to each platform's unique features and audience.
Content creation has never been this easy...
Canva is a free-to-use online graphic design tool. You can use it to create social media posts, presentations, posters, videos, logos, and more. You can even upgrade to a Pro Account to gain access to an expansive library of templates and elements to help you design. Additionally, the Pro subscription grants you access to more tools like brand kits and the social media scheduler. While Canva is relatively user-friendly, sometimes you need some help navigating around, or you need someone to hop in for you - that's where I come in!
Canva is an extensive platform with so many different features it can be overwhelming. I can be your guide to mastering Canva! Click on the calendar below to view my booking calendar and book time to meet and discuss any of the topics below:
Canva Basics - Creating & Exporting Designs
Canva Basics - Creating & Sharing Templates
Canva Pro - Setting Up Your Brand Kit
Canva Pro - Mastering The Content Planner
Canva Pro - How to Utilize Teams
Social Media Planning
Get strategic and organized!
One of the biggest challenges of social media marketing is coming up with fresh and engaging post ideas on a consistent basis. This can be especially stressful if you're trying to do it all on your own.
That's where I come in. I'll help you brainstorm new ideas for your posts and show you how to create a content strategy that aligns with your business goals and resonates with your audience. By working together, we'll take the stress out of social media planning and help you create a content calendar that keeps your followers engaged and excited about your brand.
I'll also show you how to track your social media metrics, including engagement rates, click-through rates, and follower growth. This will give you valuable insight into what's working and what needs improvement, so you can adjust your strategy accordingly.
By partnering with me for social media planning coaching, you'll have the tools and knowledge to create a successful marketing strategy that supports your business goals. Let's work together to take your social media marketing to the next level!